Our Mandate
At the heart of our initiative lies a commitment to Rwanda's transformation into a leading global business services destination. Our mandate encompasses the strategic vision and mission that drives our efforts to create sustainable growth and opportunities.
Mission
The mission of the GBS Growth Initiative is to foster industry growth, promote investment, and develop talent within Rwanda's GBS sector. It aims to provide a dynamic platform that advocates for the needs of the GBS industry and supports skills development to achieve sustainable and equitable development throughout the country.
Vision
To establish Rwanda as the leading destination for Global Business Services in Africa by offering a dynamic environment that attracts investments, creates impactful employment opportunities, and promotes long-term economic development.
Our Pillars
Discover the core values that drive our mission and vision.
Investment Promotion
Drive Rwandaโs GBS growth by attracting international and domestic investment, showcasing sector opportunities, and simplifying investor support with tailored incentives and streamlined processes.
Skills & Talent
Develop a competitive, work-ready, and inclusive workforce by aligning skills with investor needs, building advanced digital and AI capabilities, promoting diversity, and partnering with higher education institutions.
Policy Advocacy
Position the GBS GI as the industryโs central coordinating body, fostering public-private collaboration, enabling data-driven decisions, and establishing itself as the authoritative voice for the sector.
Our offerings
We provide a range of services designed to support businesses at every stage of their journey in Rwanda.
Offering of Investment Promotion
Offering of Skills & Talent
Offering Policy Advocacy
End-to-End Investor Facilitation
The GBS GI promotes existing incentives, advocates for GBS-specific reforms and infrastructure improvements, and provides end-to-end investor advisory support managed through a modern CRM to ensure a seamless journey from initial enquiry to full operation.
Global Market Engagement
Proactive campaigns targeting priority markets to position Rwanda as a sophisticated hub, supported by multi-channel promotion combining roadshows, digital marketing, and analyst relations to boost visibility and secure favorable representation with global buyers.
Domestic Market Development
Campaigns to educate executives on the benefits of GBS cost savings, specialized skills, and improved service while domestic advocacy encourages telecoms, banking, and insurance to outsource non-core functions and boost efficiency and competitiveness.
National Work-Readiness & Language Programmes
Advanced Digital & AI Capability Development
Inclusive Talent Acceleration Initiatives
Central Convening & Governance Platform
Data-Driven Policy Intelligence Hub
Strategic Policy Advocacy & Reform
Our Team
Meet the dedicated professionals driving our mission forward.
Advisory Board
Experienced leaders guiding our strategic direction.










